Privacy Policy

1. Scope

This Privacy Policy describes how Synapse Payment Systems, Inc. (“Synapse,” “we,” “us,” or “our”) collects, uses, discloses, and protects personal information across all our business touchpoints. This includes interactions via our website,www.synapsepayments.com, and through our payment processing services.

Specifically, this Policy applies to:

• Merchants who inquire about, sign up for, or use our services
• Merchant employees and agents who interact with our systems or support channels on behalf of a business
• Website visitors who browse, request a quote, submit forms, or engage with us online
• Business partners, affiliates, and vendors with whom we collaborate to deliver services
• Individuals involved in the application, onboarding, and underwriting process for merchant accounts

This Policy applies to personal information collected in the United States, and may extend to other jurisdictions in accordance with applicable laws, including but not limited to the California Consumer Privacy Act (CCPA) and the General Data Protection Regulation (GDPR) where applicable.

This Privacy Policy does not apply to third-party websites, applications, or services that may be linked through our website or used alongside our offerings. Those entities maintain their own privacy practices and are responsible for their handling of personal information.

By using our website or services, you acknowledge and agree to the terms outlined in this Privacy Policy.

2. Definitions

For the purposes of this Privacy Policy, the following terms are defined as follows:

“Synapse” (also referred to as “we,” “our,” or “us”) means Synapse payment systems Inc, an Independent Sales Organization (ISO) that helps businesses access and manage merchant services through established payment platforms, including widely used networks such as First Data, TSYS, and Worldpay. We operate under the domainwww.synapsepayments.com

“Services” refers to the suite of offerings provided by Synapse, including but not limited to: 

• Merchant onboarding and application support
• Point-of-sale (POS) system setup and equipment guidance
• Assistance with rates, pricing, and payment acceptance tools
• Chargeback support, account servicing, and communication facilitation
• Support with billing, pricing, and statement analysis
• Coordination of ancillary tools like loyalty, invoicing, and fraud prevention solutions

“Merchant” means any business or individual that seeks or receives merchant services with Synapse’s assistance. 

“Merchant Employee” means an authorized user acting on behalf of a Merchant, such as an owner, manager, or staff member interacting with our systems or requesting support.

“Visitor” or “Website Visitor” means anyone who browses, submits information, or interacts with our website without becoming a merchant client. 

“Personal Information” refers to any data that identifies or relates to an identifiable individual, including names, email addresses, business names, phone numbers, financial details, IP addresses, and any information submitted to us via our site or communication channels. 

“Platform Providers” refers to established payment infrastructure providers such as First Data, TSYS, and Worldpay, whose systems we support merchants in accessing and utilizing. 

“Third-Party Services”means tools, applications, or vendors that may be used in conjunction with our Services, such as accounting software, analytics platforms, or CRM systems. 

“You” and “your” refer to any individual whose personal information is collected or processed under this Privacy Policy.

3. Personal information we collect

The types of personal information Synapse Payment Systems Inc (“Synapse”) collects depend on how you interact with us—whether as a prospective or current merchant, a website visitor, or a representative of a business using our services. We collect personal information in several ways: 

A. Information provided directly by you

When you submit information through our website, speak with a representative, or apply for services, we may collect: 

• Full name
• Business name and structure
• Business address and phone number
• Email address
• Federal Tax ID or Employer Identification Number (EIN)
• Date of birth (for underwriting purposes)
• Social Security Number (SSN) or other government-issued ID (where required)
• Bank account and routing details (for merchant deposits and billing)
• Voided checks, processing statements, or supporting documentation
• Details about your business type, industry, and processing needs
• Information submitted via forms, support tickets, or consultation requests

B. Information we collect automatically

When you visit www.synapsepayments.com or interact with our online tools, we may automatically collect certain technical and usage data, including: 

• IP address
• Device type and operating system
• Browser type and language preferences
• Pages visited, time on site, and referring URLs
• Cookie identifiers and session information
• Actions taken on forms or interactive elements

This data is used for analytics, security, and to improve your user experience. 

C. Information from other sources

Where appropriate, and in accordance with applicable laws, we may also collect information about you from: 

• Background and identity verification providers
• Public records or business registries
• Credit bureaus (only in connection with merchant onboarding)
• Partner platforms or processors if referred through a network
• CRM or support platforms you use to communicate with us

We collect only the information necessary to evaluate merchant applications, support onboarding, assist with payment setup, and deliver related services. Providing certain information may be required in order to proceed with your application or receive support. 

4. How we use personal information

Synapse Payment Systems Inc (“Synapse”) uses the personal information we collect to support our business functions, help merchants access payment solutions, and deliver a smooth onboarding and servicing experience. Specifically, we use your information to: 

A. Provide and facilitate merchant services

• Evaluate and assist with merchant account applications
• Submit documentation to our processing partners for underwriting
• Coordinate equipment setup and deployment (e.g., POS terminals)
• Enable account creation and processing system configuration 
• Assist with payment gateway integrations and software connections
• Guide merchants through pricing options and processing fee structures

B. Deliver customer support and account management

• Respond to inquiries and service requests
• Assist with chargebacks, billing questions, and account changes
• Monitor merchant satisfaction
• Notify you of updates related to your account

C. Improve our website and business operations

• Monitor website traffic and visitor behavior
• Identify technical issues or fraudulent activity
• Enhance website functionality and user experience
• Develop and refine internal processes and documentation

D. Conduct marketing and communication (when permitted)

• Provide relevant information about available products and services
• Send occasional newsletters, offers, or updates (if you've opted in)
• Follow up on requests for quotes, demos, or consultations

You may opt out of marketing communications at any time by using the unsubscribe link in our emails or by contacting us directly.

E. Ensure legal, regulatory, and contractual compliance

• Verify identities to meet anti-fraud and compliance requirements
• Maintain records to comply with applicable financial regulations
• Cooperate with regulatory inquiries, audits, or lawful requests

All data is processed only for legitimate business purposes and in accordance with applicable data protection laws. We do not use personal information for automated decision-making or profiling without consent.

5. How we share personal information

Synapse Payment Systems Inc (“Synapse”) does not sell your personal information. However, to provide our services and fulfill the purposes described in this Privacy Policy, we may share your information with select third parties under strict confidentiality and data protection requirements.

We share personal information in the following ways:

A. With payment service platforms

We assist merchants in accessing major payment platforms such as First Data, TSYS, Worldpay, and others. As part of this process, we may share required personal and business information to:

• Submit merchant applications
• Facilitate underwriting and risk assessment
• Enable account setup, boarding, and configuration
• Coordinate deployment of payment hardware and software

These platforms independently process the data they receive in accordance with their own privacy policies and regulatory obligations.

B. With authorized vendors and service providers

We engage trusted third parties to perform functions on our behalf, including:

• Identity and background verification
• Document processing and electronic signature platforms
• CRM, email, and communication tools
• Web hosting, data analytics, and cybersecurity monitoring
• Technical and customer support infrastructure

These providers are contractually bound to safeguard your data and use it only as necessary to deliver their services to us.

C. With your consent or at your direction

We may share your information with third parties when you request or authorize it, such as:

• Integrations with accounting software, POS systems, or loyalty tools
• Referrals to value-added service providers

D. For legal and regulatory purposes

We may disclose your personal information if required to:

• Comply with applicable laws, regulations, or legal processes
• Respond to law enforcement requests or government investigations
• Enforce our terms, agreements, or protect our rights
• Prevent fraud, security breaches, or harm to others

E. As part of a business transaction

In the event of a merger, acquisition, restructuring, or asset sale, your information may be transferred as part of that transaction, subject to applicable confidentiality obligations.

We take appropriate measures to ensure that all information shared is limited to what is necessary, and that all recipients handle it with care and compliance.

6. Data retention

Synapse Payment Systems Inc (“Synapse”) retains personal information only as long as necessary to fulfill the purposes for which it was collected, including:

• Facilitating merchant onboarding
• Providing ongoing support and account management
• Meeting legal, regulatory, and contractual requirements
• Resolving disputes or enforcing agreements

We maintain data retention schedules in line with industry practices and applicable law. In general:

• Merchant application records (including submitted documentation and correspondence) are retained for a minimum of seven (7) years following account setup or closure to comply with financial regulations and audit obligations.
• Support and communications records (such as emails, tickets, and chat logs) may be retained for operational and quality control purposes for up to five (5) years.
• Website interaction and analytics data is retained in aggregate or anonymized form unless tied to a specific support or service interaction, in which case it may be stored longer in accordance with the above timelines.

Once data is no longer needed for legitimate business or legal purposes, we securely delete or anonymize it.

7. Cookies and tracking technologies

Synapse Payment Systems Inc (“Synapse”) uses cookies and similar technologies to enhance your experience on our website, analyze site traffic, and support marketing and service delivery efforts.

A. What are cookies?

Cookies are small data files stored on your browser or device when you visit a website. They serve various purposes, such as:

• Remembering user preferences and login sessions
• Enabling core site functionality
• Measuring website performance and user behavior
• Supporting advertising and retargeting efforts

We use both session cookies (which expire when you close your browser) and persistent cookies (which remain on your device until deleted or expired).

B. Types of cookies we use

• Essential cookies – Required for core site functionality, such as navigating pages or submitting forms.
• Performance & analytics cookies – Help us understand how visitors use our site (e.g., Google Analytics).
• Functionality cookies – Store preferences to enhance user experience.
• Advertising cookies – Track browsing behavior to display relevant ads on other websites (only where permitted).

C. Managing cookies

You can control and manage cookie settings directly through your browser. Options typically include:

• Blocking cookies altogether
• Receiving notifications when cookies are being used
• Deleting stored cookies

Please note that disabling certain cookies may affect the functionality or usability of parts of our website.

To learn more about cookies and how to control them, visit:www.allaboutcookies.org

D. Do not track

Our website may not respond to “Do Not Track” signals due to inconsistencies in how browsers communicate these settings. However, you can control tracking by adjusting your browser or using opt-out tools from advertising networks.

8. Your rights and choices

Synapse Payment Systems Inc (“Synapse”) is committed to protecting your privacy and providing you with control over your personal information. Depending on your jurisdiction, you may have the following rights:

• Access: The right to request and obtain a copy of the personal information we hold about you.
• Correction: The right to update or correct any inaccurate or incomplete personal information.
• Deletion: The right to request that we delete your personal information when it is no longer necessary for the purposes for which it was collected, subject to legal or contractual obligations.
• Objection/Restriction: The right to object to or restrict certain processing of your personal information.
• Opt-Out: The right to opt out of receiving marketing communications from us. (You can unsubscribe via links in our emails or by contacting us directly.)

To exercise any of these rights or learn more about how your personal data is handled, please contact us at:
Email: info@synapsepayments.com

Please note that certain rights may be subject to limitations under applicable law or if the retention of certain information is required to fulfill our legal, regulatory, or contractual obligations.

9. Data security measures

Synapse Payment Systems Inc (“Synapse”) implements reasonable administrative, technical, and physical safeguards designed to protect the confidentiality, integrity, and security of the personal information we collect and process.

Security measures include but are not limited to:

• Data encryption during transmission (e.g., HTTPS/SSL)
• Secure storage systems with restricted access
• Authentication controls and role-based permissions for internal systems
• Monitoring of systems for unauthorized access or suspicious activity
• Staff training on data privacy and cybersecurity best practices

Despite our efforts, no method of transmission over the internet or method of electronic storage is 100% secure. Therefore, while we strive to protect your personal information, we cannot guarantee its absolute security.

If you believe your interaction with us is no longer secure (for example, if you suspect your account has been compromised), please contact us immediately at:
Email: info@synapsepayments.com

10. Third-party links

Synapse Payment Systems Inc (“Synapse”) website may contain links to external websites, platforms, or tools that are not owned or operated by us. These links are provided for your convenience or as part of informational resources.

We are not responsible for the privacy practices, content, or security of any third-party websites. If you choose to visit or interact with a third-party site, your activity and any information you provide will be governed by that third party’s own privacy policy, not this one.

We recommend reviewing the privacy policies of any third-party websites you access through links on www.synapsepayments.com before providing any personal information.

12. How to Contact Us

If you have any questions, concerns, or requests related to this Privacy Policy or how Synapse Payment Systems Inc (“Synapse”) handles your personal information, please contact us:

Email: info@synapsepayments.com
Phone: 800-925-5191
Mailing address:
Synapse Payment Systems Inc
42 Broadway, floor 12-207
New York, NY 10004-1617

We make every effort to respond to privacy-related inquiries promptly. For certain requests, we may need to verify your identity to protect your information.

13. Changes to this privacy policy

Synapse Payment Systems Inc (“Synapse”) may update this Privacy Policy from time to time to reflect changes in our practices, services, legal requirements, or for other operational or regulatory reasons.

When we make changes, we will revise the "Effective Date" at the top of this page. In some cases, if the changes are significant, we may provide additional notice by email or through a notice on our website.

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

Your continued use of our website or services after any update constitutes your acceptance of the revised Privacy Policy.